BOXeight’s Los Angeles Fashion Week starts tonight and our favorite non-profit, Gen Art is hosting it’s annual opening night Kick-off Runway Show & Party. The runway show will take place at the legendary and stunning Los Angles Theatre in downtown Los Angeles, a venue that will make the show accessible not only to industry and press, but with over 1,200 seats, to all fashion enthusiasts! This evening’s featured up and coming designers are Raquel Allegra, GRAI, and Society for Rational Dress (for more about them read below). This should be a pretty spectacular show – can’t wait to see it!

Gen Art's LA Fashion Week Kick-Off Party Invite
ABOUT THE DESIGNERS
GRAI
Founded in 2006, Grai was born from the concept of creating the quintessential coat and jacket. Designer Maya Yogev conceptualizes her designs by melding light and soft textured fabrics alongside heavier and more substantial materials. With a strong influence in natural history, Maya designs organically by draping on the body, creating seams and contours in the forms of insects, shells, feathers and bones. As a result, her designs work around the body, like a sculpture.
Grai is an extension of Maya, encompassing her interests from the Victorian Era and Russian ballet to punk rock and gothic aesthetics. Her designs cater to women of all ages that share an eye for sophisticated individuality. Maya earned her degree in Fashion from Otis College of Art & Design in 2002. Immediately following this she spent two years working in Paris for her mentor, designer Rick Owens. Upon moving back to Los Angeles she worked on various collaborations with designer Dr. Romanelli, including the “Black Sabbath Resurrection” an opportunity to design a line for the legendary band Black Sabbath. Maya currently lives and works in her hometown of Los Angeles with her devil cat Kiki.
SOCIETY FOR RATIONAL DRESS
Corinne Grassini is a California-born fashion designer. Majoring in sociology, Grassini earned her BA from the University of Washington before moving onto a one-year technical design program in her early twenties. She would later go back to school once more in order to hone her pattern making skills at the prestigious Central St. Martins in London.
The line features shapes both flattering and feminine in either tailored or drapey forms. Refined structured or billowy fabrics are often accented with the designer’s signature metal and leather works. In 2005, Gen Art spotted her designs and featured Grassini in their New Garde show for emerging designers. In 2006 Grassini was honored with a nomination for the Moss Adams Fashion Innovator Award at the Los Angeles Fashion Awards. SfRD will launch its first retail venture this March called THE RESERVE, which will feature items cut from leftover fabric and surplus trim as well as one of a kind pieces.
RAQUEL ALLEGRA
Bay Area native Raquel Allegra creates riches from rags for many of the world’s most discerning fashionistas. Originally in LA to become a singer it was her requisite day job at Barney’s that gave her that big break. Allegra’s customers at Barneys kept asking her about the deconstructed tees she made for herself and wore every day. After running out of a steady supply of the proper vintage fabric, she happened upon what would become the trademark of her burgeoning line -used prison tees from LA county jail.
Now in its second full season Allegra’s collection has evolved to include new methods of hand dying and ultrasoft leather pieces made from wild deerskin. Her clothes have been featured on the pages of Vogue and Elle and she has dressed models Agyness Dean and Kate Moss as well as actresses Milla Jovivich and Katie Holmes. Raquel Allegra, through her dedication, hand craft and detailing, continues to rehabilitate and transform every day items into beautiful creations.